Carl
Improve Your Writing by Focusing on the Basics
I retired from Liberty Mutual Insurance in Boston, Mass., in May 2013 after 18 years as the company’s manager of internal communications. In that role, I managed a team of four internal communications professionals, all of whom spent much of their time writing for the intranet, publications, etc. Over the years, we emphasized writing quality and doing our best to make our copy something that Liberty’s employees would actually want to read. After all, on the surface at least, insurance ...